Wholesale Diesel Generators for Commercial & Industrial Power

Power is the backbone of your business. It keeps crews on schedule, protects critical resources, and ensures that operations stay profitable even when the unexpected happens. At Wholesale Diesel Generators, we know that for many industries, reliable power is not just a convenience — it is a necessity. That is why we are excited to announce the launch of our new name, updated brand, and redesigned website, all created with one goal in mind: to serve you better.

Still the Company You Trust

We are still Northstar Logistics, the same team, products, and expertise you have relied on for years. The only change is that we are now operating under the DBA Wholesale Diesel Generators. This shift is about clarity and communication. We wanted a name that tells you exactly what we offer the moment you hear it. Alongside our new tagline — Power You Can Count On. Prices You Can’t Beat. — this DBA reinforces our commitment to delivering dependable, industrial-grade diesel generators at competitive prices.

Our customers work in industries where the stakes are high. Whether you are protecting perishable goods during a grid outage, running a construction site far from utility service, or keeping vital operations online in extreme conditions, you cannot afford uncertainty about your power supply. This rebrand reflects the seriousness of that responsibility. It signals that we are more than a supplier — we are a trusted partner dedicated to keeping your operations running without interruption.

A Logo and Color Palette That Reflects Our Commitment

As part of the rebrand, we are proud to introduce our new logo. Its clean lines, modern typography, and fresh design reflect the professionalism and dependability our customers have come to expect from us. The look is straightforward and uncluttered, reinforcing the clarity we bring to every customer interaction. At the same time, it conveys a strong, confident presence — a visual representation of the quality, reliability, and precision built into every generator we deliver. This updated identity aligns with our mission to be a trusted, professional partner for industries that cannot afford to compromise on power.

A Clearer Path to the Right Solution

Choosing the right generator can feel overwhelming. We understand that you need clear, straightforward guidance to make the best decision for your business. Our updated brand messaging focuses on removing the guesswork. From our first conversation to the final configuration, we work to understand your pain points and recommend the solution that truly fits your operational needs.

The new Wholesale Diesel Generators brand emphasizes clarity in every interaction. Our communications, tools, and resources — including our new website — are designed to guide you step-by-step through the decision-making process. You will find information organized by industry and application so that whether you are in agriculture, construction, manufacturing, or another power-dependent field, you can quickly locate advice and solutions tailored to your work.

Our New Website: A Resource Hub for Power-Driven Businesses

The launch of our updated brand comes with a redesigned website built to be more than just a product catalog. It is now a full resource hub for anyone who depends on reliable, cost-effective power.



  • Informative Blog – Our blog will cover topics such as how to determine the right generator size for your needs, key questions to ask before buying, how much fuel different models require, and how long they can run. We will also share posts by industry to help you see exactly how diesel power can support your specific challenges.

  • Downloadable Guides – Access free PDF resources that walk you through the generator selection process, from assessing load requirements to planning fuel strategies.

  • Industry News – Stay informed with updates, articles, and news stories that affect businesses reliant on dependable power.

  • Newsletter – Sign up for timely tips, product updates, and insights that help you keep your operations running smoothly.

  • Social Media Connection – Visit our LinkedIn page for additional tips, videos, and educational content about diesel generators and their applications.

  • Free Consultations – Use our simple online form to request a no-cost consultation. We will help assess your requirements and match you with a generator solution that fits your business goals.

What We Deliver



At Wholesale Diesel Generators, we provide industrial-grade generator systems ranging from diesel, to solar, to hybrid that are designed for prime, mobile, supplemental, and standby applications. Our experience spans remote build-outs, large industrial campuses, and everything in between. We size each system to match the realities of your work environment, accounting for factors such as load requirements, mobility, fuel access, emissions, and scalability.

Our process is straightforward:

  • 1
    Assess and Size – We start by evaluating your operational needs, considering both your current demands and future growth.
  • 2
    Configure – You receive a generator system built for your exact application, complete with the right controls, transfer switches, and fuel plan.
  • 3
    Installation Support – We assist with installation by recommending experts, answering questions, and providing ongoing resources to ensure smooth integration.

The Road Ahead

This rebrand is more than a new name on our website. It represents our continued investment in providing dependable power solutions to businesses across industries. By combining our proven track record as Northstar Logistics with a more focused and descriptive brand identity, we are making it easier for you to find the right generator, get clear answers, and keep your operations moving — no matter where the job takes you.

If your business depends on reliable power, we invite you to explore our new website, subscribe to our newsletter, and take advantage of the resources we have built with you in mind. And if you are ready to discuss your power needs, schedule a free consultation today.

With Wholesale Diesel Generators, you will always have the power you can count on at prices you cannot beat.